Sarah Creal Beauty: The Ultimate, Must-Try Luxury Over-40 Makeup Brand

Sarah Creal Beauty taps into legendary beauty roots to create solutions for mature skin—products like Back of the Cab Mascara and She.E.O Lipstick. These active ingredients deliver hydration and precision,…

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Even if you’ve never tried Sarah Creal Beauty before you’ve probably tried (and loved) some of her iconic formulas. Sarah Creal is a veteran in world of beauty and has been behind the scenes of legendary brands such as Prada Beauty (the original), Tom Ford Beauty, Aerin, Bobbi Brown Cosmetics and Victoria Beckham Beauty. Sarah Creal Beauty was created to fill a gap in the market with products and formulas that are specifically designed for Over 40 skin and concerns.

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My Sarah Creal Top 5:

The truth is there isn’t 1 Sarah Creal product that I don’t like or wouldn’t recommend but if I was asked to pick just 5 for someone just trying the brand, this is where I would start.

Moisture Source: this dual-phase liquid moisturizer delivers 24+ hour hydration, improves hydration, brightness, firmness + elasticity over time. It’s packed with skin-loving ingredients like Peptides, Niacinamide, Hyaluronic Acid + Squalane. Pro Tip: because it is formulated without binders, you can use it to mix with your favorite concealer or complexion product to make a custom tinted moisturizer. I mix mine with Face Flex.

Face Flex: this will become your Holy Grail complexion product! Face Flex delivers medium coverage with a natural, radiant finish. It flexes with skin for 12+ hours of crease-proof, fade-proof wear that looks like actual skin. Wear it all over, spot conceal, target dark circles or mix with moisture source to make a custom tinted moisturizer.

Back of the Cab Tubing Mascara: do you avoid mascara because all it does is smudge and flake on your lashes? Tubing Mascara is the answer! A tubing formula literally wraps around your lashes for all-day, smudge-proof wear. Most of the tubing formulas I have tried delivered length but no volume – Back of the Cab Voluming Mascara delivers both with 12+ hour smudge-proof wear. It also removes easily with warm water. Literally just wet your lashes and you can wipe the tubes right off with your fingers and rinse.

Coming in Hot Blurring Blush: delivers all-day wear with hydration and a soft-focus finish. I always avoided creams because I hated how sticky they felt – this formula is so comfortable on the skin. This hybrid formula delivers moisture of a cream with the long wear of a powder. It also has a soft-focus finish that blurs pores, texture, and fine lines while peptides, vitamin E + emollients smooth and hydrate

Speak for Yourself Lipstick: does your lipstick slip and slide around your mouth after you apply it? Sarah Creal created the perfect formula to address that very concern. This luxe, creamy lipstick delivers one-swipe coverage with flexible, lip-hugging technology. Fruit extracts keep your lips nourished + protected while also delivering 6+ hours of hydrating wear. My favorite shades are She.E.O, Pink Tax + Double Standard.

Honorable Mentions: 12 Hour Sculpting Cream Bronzer, Brilliant Repair Shield SPF50 + Eyes Up Longwear Liner


xo, Les